{"id":3690,"date":"2026-08-02T13:21:13","date_gmt":"2026-08-02T10:21:13","guid":{"rendered":"https:\/\/www.outsidesportlab.com\/tr\/?p=3690"},"modified":"2026-08-02T13:21:14","modified_gmt":"2026-08-02T10:21:14","slug":"kylian-mbappenin-nike-ile-yillik-369-milyon-euroluk-anlasmasi-sona-erdi","status":"publish","type":"post","link":"https:\/\/www.outsidesportlab.com\/tr\/kylian-mbappenin-nike-ile-yillik-369-milyon-euroluk-anlasmasi-sona-erdi\/","title":{"rendered":"Kylian Mbapp\u00e9&#8217;nin Nike ile y\u0131ll\u0131k 3,69 milyon euroluk anla\u015fmas\u0131 sona erdi"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Frans\u0131z futbolunun y\u0131ld\u0131z ismi <strong>Kylian Mbapp\u00e9<\/strong>, <strong>Nike<\/strong> ile olan ki\u015fisel sponsorluk anla\u015fmas\u0131n\u0131n sona ermesiyle birlikte yeni bir ekipman sponsoru aray\u0131\u015f\u0131na girdi. Frans\u0131z bas\u0131n\u0131ndan <em>L&#8217;\u00c9quipe<\/em>&#8216;in haberine g\u00f6re, taraflar aras\u0131ndaki s\u00f6zle\u015fme <strong>31 Temmuz itibar\u0131yla<\/strong> resmen sona erdi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00f6ylece <strong>Real Madrid<\/strong> ve <strong>Fransa Milli Tak\u0131m\u0131<\/strong> kaptan\u0131 Mbapp\u00e9, yeni bir anla\u015fma imzalanana kadar ki\u015fisel forma ve krampon sponsoru bulunmayan oyuncular aras\u0131na kat\u0131ld\u0131.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Yeni anla\u015fman\u0131n de\u011feri katlanabilir<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><em>L&#8217;Inform\u00e9<\/em> taraf\u0131ndan payla\u015f\u0131lan verilere g\u00f6re sona eren Nike s\u00f6zle\u015fmesi Mbapp\u00e9&#8217;ye <strong>y\u0131ll\u0131k yakla\u015f\u0131k 3,69 milyon euro<\/strong> kazand\u0131r\u0131yordu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ancak sekt\u00f6r kaynaklar\u0131, 27 ya\u015f\u0131ndaki y\u0131ld\u0131z\u0131n imzalayaca\u011f\u0131 yeni sponsorluk anla\u015fmas\u0131n\u0131n mevcut kontrat\u0131n <strong>\u00fc\u00e7 ila d\u00f6rt kat\u0131<\/strong> b\u00fcy\u00fckl\u00fc\u011f\u00fcnde olabilece\u011fini \u00f6ng\u00f6r\u00fcyor. Mbapp\u00e9, k\u00fcresel \u00f6l\u00e7ekte spor giyim markalar\u0131n\u0131n en \u00f6nemli y\u00fczlerinden biri olarak g\u00f6r\u00fcl\u00fcyor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Nike masada kalmaya devam ediyor<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00f6zle\u015fmenin sona ermesine ra\u011fmen Nike&#8217;\u0131n yar\u0131\u015ftan \u00e7ekilmi\u015f olmad\u0131\u011f\u0131 belirtiliyor. Haberlere g\u00f6re Mbapp\u00e9, markan\u0131n \u00fcr\u00fcnlerinden memnun ve bu durum yeni bir anla\u015fma ihtimalini g\u00fc\u00e7l\u00fc tutuyor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Adidas ve Under Armour da devrede<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Mbapp\u00e9&#8217;nin serbest kalmas\u0131, rakip markalar\u0131n da ilgisini \u00e7ekmi\u015f durumda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Adidas<\/strong>, Nike&#8217;\u0131n en b\u00fcy\u00fck rakibi olarak s\u00fcreci yak\u0131ndan takip ederken, <strong>Under Armour<\/strong> da ad\u0131 ge\u00e7en markalar aras\u0131nda yer al\u0131yor. Amerikan \u015firketi, Mbapp\u00e9&#8217;nin Real Madrid&#8217;den tak\u0131m arkada\u015f\u0131 <strong>Antonio R\u00fcdiger<\/strong> ile de sponsorluk anla\u015fmas\u0131na sahip.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Kendi markas\u0131n\u0131 kurabilir<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Frans\u0131z y\u0131ld\u0131z i\u00e7in konu\u015fulan bir di\u011fer senaryo ise kendi spor markas\u0131n\u0131 olu\u015fturmas\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">K\u00fcresel pop\u00fclaritesini ticari bir giri\u015fime d\u00f6n\u00fc\u015ft\u00fcrme ihtimali bulunan Mbapp\u00e9&#8217;nin, b\u00fcy\u00fck bir spor giyim \u015firketiyle anla\u015fmak yerine kendi markas\u0131n\u0131 kurarak pazarda yer alabilece\u011fi de de\u011ferlendiriliyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eimdilik yeni sponsorluk anla\u015fmas\u0131na ili\u015fkin resmi bir a\u00e7\u0131klama yap\u0131lm\u0131\u015f de\u011fil. Ancak futbol d\u00fcnyas\u0131n\u0131n en de\u011ferli pazarlama fig\u00fcrlerinden biri olan Mbapp\u00e9&#8217;nin bir sonraki hamlesi, spor giyim sekt\u00f6r\u00fcnde \u00f6nemli bir rekabet yaratmaya aday g\u00f6r\u00fcn\u00fcyor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frans\u0131z futbolunun y\u0131ld\u0131z ismi Kylian Mbapp\u00e9, Nike ile olan ki\u015fisel sponsorluk anla\u015fmas\u0131n\u0131n sona ermesiyle birlikte yeni bir ekipman sponsoru aray\u0131\u015f\u0131na girdi.<\/p>\n","protected":false},"author":1,"featured_media":3691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[13],"tags":[467,140],"class_list":["post-3690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sponsorluk","tag-mbappe","tag-nike"],"uagb_featured_image_src":{"full":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/08\/kylian-ethan-mbappe-1200x800-1.jpg",1200,800,false],"thumbnail":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/08\/kylian-ethan-mbappe-1200x800-1-150x150.jpg",150,150,true],"medium":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/08\/kylian-ethan-mbappe-1200x800-1-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/08\/kylian-ethan-mbappe-1200x800-1-768x512.jpg",768,512,true],"large":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/08\/kylian-ethan-mbappe-1200x800-1-1024x683.jpg",1024,683,true],"1536x1536":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/08\/kylian-ethan-mbappe-1200x800-1.jpg",1200,800,false],"2048x2048":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/08\/kylian-ethan-mbappe-1200x800-1.jpg",1200,800,false]},"uagb_author_info":{"display_name":"outsidesport","author_link":"https:\/\/www.outsidesportlab.com\/tr\/author\/outsidesport\/"},"uagb_comment_info":0,"uagb_excerpt":"Frans\u0131z futbolunun y\u0131ld\u0131z ismi Kylian Mbapp\u00e9, Nike ile olan ki\u015fisel sponsorluk anla\u015fmas\u0131n\u0131n sona ermesiyle birlikte yeni bir ekipman sponsoru aray\u0131\u015f\u0131na girdi.","_links":{"self":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts\/3690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/comments?post=3690"}],"version-history":[{"count":1,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts\/3690\/revisions"}],"predecessor-version":[{"id":3692,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts\/3690\/revisions\/3692"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/media\/3691"}],"wp:attachment":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/media?parent=3690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/categories?post=3690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/tags?post=3690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}