Frans\u0131z spor perakende devi Decathlon, Ligue de Football Professionnel (LFP) ile olan i\u015f birli\u011fini yenileyerek Ligue 1 ve Ligue 2\u2019nin resmi ma\u00e7 topu tedarik\u00e7isi ve teknik partneri olmaya devam edecek.<\/p>\n\n\n\n
Yeni anla\u015fma 2032 y\u0131l\u0131na kadar ge\u00e7erli olacak ve b\u00f6ylece Decathlon\u2019un bu alandaki ikinci sponsorluk d\u00f6nemi ba\u015flam\u0131\u015f oldu. \u015eirket, 2022-23 sezonundan bu yana ma\u00e7 toplar\u0131n\u0131 kendi markas\u0131 Kipsta<\/strong> \u00fczerinden sa\u011fl\u0131yordu.<\/p>\n\n\n\n Anla\u015fma kapsam\u0131nda Decathlon yaln\u0131zca tedarik\u00e7i rol\u00fcn\u00fc s\u00fcrd\u00fcrmekle kalmayacak, ayn\u0131 zamanda daha g\u00fc\u00e7l\u00fc bir ticari sponsor konumuna<\/strong> y\u00fckselerek lig i\u00e7inde daha fazla g\u00f6r\u00fcn\u00fcrl\u00fck ve pazarlama hakk\u0131 elde edecek.<\/p>\n\n\n\n Kipsta markas\u0131 i\u00e7in bu anla\u015fma, \u00fcst d\u00fczey futbol pazar\u0131nda konumlanma stratejisinin \u00f6nemli bir par\u00e7as\u0131 olarak g\u00f6r\u00fcl\u00fcyor. \u015eirket, hem amat\u00f6r futbol hem de elit seviye aras\u0131nda k\u00f6pr\u00fc kurmay\u0131 hedefliyor.<\/p>\n\n\n\n LFP a\u00e7\u0131s\u0131ndan ise bu anla\u015fma, teknik ekipman taraf\u0131nda s\u00fcreklilik sa\u011flarken ayn\u0131 zamanda yerli markalarla i\u015f birli\u011fini g\u00fc\u00e7lendirme stratejisinin bir devam\u0131 niteli\u011finde.<\/p>\n\n\n\n Ligue 1\u2019de McDonald\u2019s (lig isim sponsoru)<\/strong>, Ligue 2\u2019de ise BKT<\/strong> gibi b\u00fcy\u00fck markalarla birlikte Decathlon\u2019un varl\u0131\u011f\u0131, Avrupa futbolunda spor perakendecilerinin daha entegre bir sponsor modeline y\u00f6neldi\u011fini g\u00f6steriyor.<\/p>\n","protected":false},"excerpt":{"rendered":" Frans\u0131z spor perakende devi Decathlon, Ligue de Football Professionnel (LFP) ile olan i\u015f birli\u011fini yenileyerek Ligue 1 ve Ligue 2\u2019nin resmi ma\u00e7 topu tedarik\u00e7isi ve teknik partneri olmaya devam edecek.<\/p>\n","protected":false},"author":1,"featured_media":473,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[13],"tags":[78,79],"class_list":["post-472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sponsorluk","tag-decathlon","tag-ligue-1"],"uagb_featured_image_src":{"full":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/04\/cover-1.webp",1920,1080,false],"thumbnail":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/04\/cover-1-150x150.webp",150,150,true],"medium":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/04\/cover-1-300x169.webp",300,169,true],"medium_large":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/04\/cover-1-768x432.webp",768,432,true],"large":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/04\/cover-1-1024x576.webp",1024,576,true],"1536x1536":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/04\/cover-1-1536x864.webp",1536,864,true],"2048x2048":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/04\/cover-1.webp",1920,1080,false]},"uagb_author_info":{"display_name":"outsidesport","author_link":"https:\/\/www.outsidesportlab.com\/tr\/author\/outsidesport\/"},"uagb_comment_info":0,"uagb_excerpt":"Frans\u0131z 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