Formula 1, 2026 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde gelirlerini ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 53 art\u0131rarak 617 milyon dolara \u00e7\u0131kard\u0131.<\/p>\n\n\n\n
Bu rakam, organizasyonun 2024\u2019te k\u0131rd\u0131\u011f\u0131 553 milyon dolarl\u0131k \u00f6nceki ilk \u00e7eyrek rekorunu geride b\u0131rakt\u0131 ve serinin ticari b\u00fcy\u00fcmesini s\u00fcrd\u00fcrd\u00fc\u011f\u00fcn\u00fc ortaya koydu.<\/p>\n\n\n\n
\u015eirketin faaliyet k\u00e2r\u0131 ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemindeki 28 milyon dolarl\u0131k zarardan 107 milyon dolarl\u0131k pozitif seviyeye y\u00fckseldi. D\u00fczeltilmi\u015f OIBDA ise y\u00fczde 102 art\u0131\u015fla 172 milyon dolara ula\u015ft\u0131. Ancak her iki k\u00e2rl\u0131l\u0131k g\u00f6stergesi de 2024\u2019teki rekor seviyelerin alt\u0131nda kald\u0131.<\/p>\n\n\n\n
Gelir art\u0131\u015f\u0131n\u0131n temel nedeni, ge\u00e7en y\u0131l ayn\u0131 d\u00f6nemde iki yar\u0131\u015f yap\u0131l\u0131rken bu sezonun ilk \u00e7eyre\u011finde \u00fc\u00e7 Grand Prix d\u00fczenlenmesi oldu. Ek yar\u0131\u015f; yay\u0131n haklar\u0131, yar\u0131\u015f organizasyon gelirleri ve sponsorluk gelirlerinde \u00f6nemli art\u0131\u015f yaratt\u0131. Hospitality gelirleri de bu art\u0131\u015ftan olumlu etkilendi.<\/p>\n\n\n\n
Bununla birlikte, iptal edilen Bahreyn ve Suudi Arabistan Grand Prix\u2019lerinin finansal etkisinin y\u0131l\u0131n ikinci \u00e7eyrek sonu\u00e7lar\u0131nda hissedilece\u011fi belirtildi.<\/p>\n\n\n\n
Ticari tarafta ise Formula 1 g\u00fc\u00e7l\u00fc b\u00fcy\u00fcmesini s\u00fcrd\u00fcrd\u00fc. Organizasyon, Avustralya\u2019da Foxtel ile y\u0131ll\u0131k yakla\u015f\u0131k 60 milyon Avustralya dolar\u0131 de\u011ferinde yeni yay\u0131n anla\u015fmas\u0131 imzalad\u0131.<\/p>\n\n\n\n
Ayr\u0131ca beIN Sports ile Asya yay\u0131n haklar\u0131 ortakl\u0131\u011f\u0131 2030 sezonu sonuna kadar uzat\u0131ld\u0131.<\/p>\n\n\n\n
Formula 1 ayn\u0131 zamanda bahis sekt\u00f6r\u00fcne ilk resmi giri\u015fini Betway ile yapt\u0131\u011f\u0131 \u00e7ok y\u0131ll\u0131 anla\u015fmayla ger\u00e7ekle\u015ftirdi. Anla\u015fma Avrupa, Orta Do\u011fu, Afrika, Kanada ve Meksika b\u00f6lgelerini kaps\u0131yor.<\/p>\n\n\n\n
Bunun yan\u0131nda Salesforce ve Allwyn ile sponsorluk i\u015f birlikleri de geni\u015fletildi.<\/p>\n\n\n\n
Pist \u00fcst\u00fcndeki rekabet seviyesi baz\u0131 taraftarlar taraf\u0131ndan ele\u015ftirilse de televizyon izlenmeleri y\u00fckselmeye devam etti. Sezonun ilk yar\u0131\u015flar\u0131nda Avustralya Grand Prix\u2019sinin izlenmesi y\u00fczde 23, \u00c7in\u2019in y\u00fczde 30 ve Japonya\u2019n\u0131n y\u00fczde 20 artt\u0131.<\/p>\n\n\n\n
Derek Chang, 2026\u2019ya g\u00fc\u00e7l\u00fc ba\u015flang\u0131\u00e7 yapt\u0131klar\u0131n\u0131 belirtirken, Stefano Domenicali ise sezonun hem pist i\u00e7inde hem ticari tarafta olumlu ivmeyle ba\u015flad\u0131\u011f\u0131n\u0131 ifade etti.<\/p>\n\n\n\n
Formula 1 ayr\u0131ca Apple, Sky, Standard Chartered ve Marsh ile i\u015f birliklerini b\u00fcy\u00fctmeye devam etti.<\/p>\n\n\n\n
Seri y\u00f6netimi, taraftar deneyimini geli\u015ftirmek ve yar\u0131\u015f kalitesini art\u0131rmak i\u00e7in FIA ile birlikte \u00e7al\u0131\u015fmay\u0131 s\u00fcrd\u00fcrece\u011fini a\u00e7\u0131klad\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"
Formula 1, 2026 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde gelirlerini ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 53 art\u0131rarak 617 milyon dolara \u00e7\u0131kard\u0131.<\/p>\n","protected":false},"author":1,"featured_media":736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[15],"tags":[45],"class_list":["post-735","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finans","tag-formula-1"],"uagb_featured_image_src":{"full":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/05\/5e69dd630f254415e4c8ceb4.webp",750,422,false],"thumbnail":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/05\/5e69dd630f254415e4c8ceb4-150x150.webp",150,150,true],"medium":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/05\/5e69dd630f254415e4c8ceb4-300x169.webp",300,169,true],"medium_large":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/05\/5e69dd630f254415e4c8ceb4.webp",750,422,false],"large":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/05\/5e69dd630f254415e4c8ceb4.webp",750,422,false],"1536x1536":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/05\/5e69dd630f254415e4c8ceb4.webp",750,422,false],"2048x2048":["https:\/\/www.outsidesportlab.com\/tr\/wp-content\/uploads\/sites\/2\/2026\/05\/5e69dd630f254415e4c8ceb4.webp",750,422,false]},"uagb_author_info":{"display_name":"outsidesport","author_link":"https:\/\/www.outsidesportlab.com\/tr\/author\/outsidesport\/"},"uagb_comment_info":0,"uagb_excerpt":"Formula 1, 2026 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde gelirlerini ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 53 art\u0131rarak 617 milyon dolara \u00e7\u0131kard\u0131.","_links":{"self":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts\/735","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/comments?post=735"}],"version-history":[{"count":1,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts\/735\/revisions"}],"predecessor-version":[{"id":737,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/posts\/735\/revisions\/737"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/media\/736"}],"wp:attachment":[{"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/media?parent=735"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/categories?post=735"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.outsidesportlab.com\/tr\/wp-json\/wp\/v2\/tags?post=735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}