As of May 2026, the official social media performance of the world’s most valuable football clubs has been revealed. Based on total followers across Facebook, Instagram, TikTok, X (Twitter), and YouTube, the comprehensive report highlights how football’s biggest brands have become dominant global digital powerhouses.
It also outlines changes since June 2025, platform-specific leaders, and the full ranking of 21 clubs across the global digital landscape.
Spanish Dominance at the Top: Real Madrid and Barcelona
Two Spanish giants dominate the global social media landscape.
Real Madrid leads the ranking with 487.6 million total followers, adding 13.9 million new followers over the past year (+2.9% growth). The club leads across most platforms, including 133.0M Facebook, 178.0M Instagram, 72.7M TikTok, and 84.2M X followers, with 19.7M YouTube subscribers.
Closely behind, FC Barcelona ranks second with 441.8 million total followers. The Catalan club recorded strong annual growth of +14.4 million (+3.4%), and stands out particularly on YouTube with 25.8M subscribers, the highest in the ranking. Its other figures include 125.0M Facebook, 144.0M Instagram, 66.4M TikTok, and 80.6M X followers.
English Giants and PSG Follow
Manchester United ranks third with 238.6 million followers, remaining the most popular English club. Its audience is driven by 86.0M Facebook and 65.6M Instagram followers, alongside 32.8M TikTok, 43.1M X, and 11.1M YouTube subscribers (+4.9M / +2.1% growth).
Paris Saint-Germain sits in fourth place with 208.1 million followers. The French club stands out on TikTok with 52.6M followers. Its overall breakdown includes 54.9M Facebook, 65.5M Instagram, 25.0M X, and 10.1M YouTube subscribers (+8.7M / +4.4% growth).
Manchester City completes the top five with 187.8 million followers. Its digital profile includes 58.5M Facebook, 56.0M Instagram, 35.7M TikTok, 28.3M X, and 9.3M YouTube followers (+8.2M / +4.6% growth).
Other Clubs Completing the Top 10
- Liverpool FC (ENG): 179.2M total followers
59.1M Facebook, 48.4M Instagram, 28.9M TikTok, 30.5M X, 12.2M YouTube (+12.4M / +7.5%) - Juventus FC (ITA): 178.3M total followers
46.4M Facebook, 58.8M Instagram, 44.2M TikTok, 14.3M X, 14.5M YouTube (+3.3M / +1.9%) - Bayern Munich (GER): 165.2M total followers
71.3M Facebook, 44.5M Instagram, 29.5M TikTok, 14.4M X, 5.4M YouTube (+16.1M / +10.8%) - Chelsea FC (ENG): 156.5M total followers
58.5M Facebook, 44.1M Instagram, 22.2M TikTok, 25.4M X, 6.3M YouTube (+3.7M / +2.4%) - Arsenal FC (ENG): 118.5M total followers
48.0M Facebook, 31.5M Instagram, 12.1M TikTok, 21.5M X, 5.4M YouTube (+4.4M / +3.9%)
Mid-Table Competition and Global Expansion
- Tottenham Hotspur (ENG): 112.2M
37.0M Facebook, 17.0M Instagram, 43.9M TikTok (strongest platform), 9.4M X, 5.0M YouTube (+4.1M / +3.8%) - Atlético Madrid (ESP): 91.4M
24.0M Facebook, 17.7M Instagram, 32.7M TikTok, 6.8M X, 10.2M YouTube (+11.2M / +13.9%) - FC Inter (ITA): 82.7M
36.0M Facebook, 14.5M Instagram, 20.7M TikTok, 4.2M X, 7.3M YouTube (+12.5M / +17.7%) - AC Milan (ITA): 81.0M
29.0M Facebook, 18.1M Instagram, 23.3M TikTok, 8.4M X, 2.2M YouTube (+2.8M / +3.5%) - CR Flamengo (BRA): 71.6M
13.6M Facebook, 25.0M Instagram, 11.1M TikTok, 13.9M X, 8.1M YouTube (+5.2M / +7.8%) - Al-Nassr FC (KSA): 66.0M
8.1M Facebook, 29.2M Instagram, 20.0M TikTok, 5.8M X, 2.9M YouTube (+4.1M / +6.6%) - Borussia Dortmund (GER): 64.6M
16.0M Facebook, 20.6M Instagram, 19.5M TikTok, 6.9M X, 1.6M YouTube (+4.4M / +7.3%) - Al-Ahly SC (EGY): 60.1M
19.0M Facebook, 12.3M Instagram, 7.3M TikTok, 20.0M X (strongest platform), 1.5M YouTube (+2.4M / +4.1%)
Galatasaray: Türkiye’s Sole Representative
- Galatasaray SK (TUR): 54.6M total followers
Facebook: 12.0M | Instagram: 18.1M (strongest platform) | TikTok: 4.4M | X: 16.2M | YouTube: 3.9M
Annual growth: +0.9M (+1.7%)
Final Positions: AS Roma and Inter Miami
- AS Roma (ITA): 43.4M
11.0M Facebook, 7.2M Instagram, 16.5M TikTok, 3.3M X, 5.4M YouTube (+1.7M / +4.0%) - Inter Miami (USA): 43.2M
10.0M Facebook, 18.3M Instagram, 13.1M TikTok, 1.3M X, 0.6M YouTube (+4.8M / +12.5%)
Inter Miami closes the ranking while also posting one of the strongest percentage growth rates, reflecting the global impact of its rising popularity.