LFP renews Point P partnership through 2028-29
RedBird and Ronaldo close in on potential Al Nassr deal
Netflix expands live sports strategy as growth pressure builds
Women’s football revenues set to surpass $1 billion in 2027
EuroLeague targets $9 billion valuation in 10-year growth plan
La Liga overtakes Premier League in football’s top earners list
Premier League’s 3pm blackout remains in place despite record TV deal
The Premier League’s UK broadcasting deal now covers up to 270 live matches per season, yet the traditional Saturday 3pm blackout remains in place, highlighting the continued importance of protecting matchday attendance and the wider English…
Trends
Finance
INEOS puts Lausanne-Sport up for sale as Ratcliffe refocuses on Manchester United
INEOS is looking to sell Swiss Super League club Lausanne-Sport as Jim Ratcliffe continues to scale back his group’s involvement across the sports sector, according…
Bayern Munich sells 6.7% stake to Viessmann at nearly €4bn valuation
Arnault Family Raises Stake in Paris FC to 80%
Olympique Lyonnais Cuts Losses by 57% to €87.3 Million in 2025-26
Adidas raises 2026 profit outlook after record third quarter
Aston Martin targets €440 million revenue with Alonso at the centre
Sponsorship
Marketing
PSG unveils two NFL-inspired jerseys ahead of France’s first NFL game
Adidas signs 2026 World Cup surprise star Vozinha
Roger Federer and On target China’s growing tennis market
IM8 partners with NBA to expand across Asia-Pacific
Pharrell Williams designs Louis Vuitton collection for Real Madrid
Luka Modrić becomes Gorenje ambassador in the Middle East
Serie A brings Alessandro Del Piero to Vinitaly USA to promote Italian brands
Serie A brought former Juventus captain Alessandro Del Piero to Vinitaly USA 2026 in New York as part of its ongoing efforts to promote Italian brands and businesses in the US market. The activation is part of Lega Serie A’s collaboration with the Italian…
Media
Media Business Solutions and Media Experts secure 2027 AFCON free-to-air rights
London-based Media Business Solutions and Media Experts Ltd have secured the exclusive free-to-air (FTA) broadcast rights to the 2027 Africa Cup of Nations (AFCON) across sub-Saharan Africa. The agreement is significant for the distribution of one of African football’s leading competitions, with free-to-air coverage enabling audiences to watch matches on…
Executive
Technology
Atlético Madrid launches new mobile app with Veritran
Atlético de Madrid has launched a new official mobile application developed in partnership with Veritran, bringing ticketing, season ticket management, merchandise…