The US Tennis Association (USTA) has expanded the commercial portfolio of the US Open ahead of the 2026 tournament, adding US telecoms giant AT&T and digital fitness platform Peloton as new partners.
Under a new five-year agreement, AT&T becomes the US Open’s official connectivity partner, providing wireless services, network infrastructure and on-site technical support throughout the tournament.
The 2026 US Open main draw will take place from August 30 to September 13 at the USTA Billie Jean King National Tennis Center in New York.
AT&T’s distributed antenna system will support wireless traffic across the tournament grounds, while its technology will power connectivity for ticket scanners, public hotspots and backup phones. The partnership also includes a hospitality space, allowing AT&T to host customers and fans courtside.
The agreement will extend beyond the 2026 tournament, with AT&T working with the USTA Billie Jean King National Tennis Center on further network improvements. The next phase of upgrades is scheduled ahead of the 2027 US Open.
From 2027, AT&T will also become the title partner of one of the new signature suite levels at Arthur Ashe Stadium, as part of the venue’s ongoing transformation.
“AT&T gives us the network and the investment to deliver the highest level of service to everyone who comes through the gates at the US Open,” said Deanne Pownall, managing director of corporate partnerships at the USTA.
Meanwhile, Peloton has joined the US Open as its official interactive fitness partner.
The fitness brand will activate the partnership throughout the tournament, beginning with an on-site conditioning class led by Peloton instructor Matt Wilbers at Hudson Yards. Peloton will also host a US Open watch party at Peloton Studios New York on August 30 and launch a promotional offer linked to US Open tickets.
The new commercial agreements arrive as the US Open prepares to stage the largest prize fund in tennis history. The 2026 tournament will distribute a total of $108 million, representing a 20% increase from 2025.
The singles champions will each receive $5.5 million, up 10% year-on-year, while first-round losers will receive $140,000, an increase of $30,000.
The overall prize pool also includes a $2 million contribution to a player welfare fund, following calls from player representatives for Grand Slam tournaments to provide additional benefit payments.
The USTA is the first Grand Slam organiser to ring-fence such funding for players, although the $2 million will be drawn from the overall prize fund.