In a significant boost for Turkish sports, the domestic mobility brand Togg has signed a three-year “Main Sponsorship” agreement with the Turkish Basketball Federation (TBF). The partnership, unveiled on February 18, 2026, unites Turkey’s pioneering electric vehicle brand with its national basketball teams under a shared vision of global excellence.
The signing ceremony took place at the Turkcell Basketball Development Center with TBF President Hidayet Türkoğlu and Togg Chairman Fuat Tosyalı in attendance, alongside national team players Yiğit Onan and Meltem Yıldızhan.
Strategic Power Union
The three-year deal positions Togg as a central supporter of both the Men’s and Women’s National Teams across all age categories.
- National Pride: TBF President Hidayet TürkoÄŸlu described the partnership as “more than a sponsorship,” calling it a journey between two institutions that believe in the same goals for Turkey’s future.
- Mobility Support: As part of the agreement, Togg will provide its T10X and T10F smart devices (EVs) for the federation’s logistical needs and the transportation of VIP guests.
- Vision 2029: The partnership runs through 2029, a period during which Turkey aims to host and compete in major international tournaments, leveraging Togg’s technological image to modernize the sport’s ecosystem.
Leaders’ Statements
“The fact that our national brand Togg has reached a position to support Turkish basketball is a natural result of the ‘Turkey’s Automobile’ vision,” said Hidayet TürkoÄŸlu.
Fuat Tosyalı, Togg Chairman, emphasized the cultural link between the brand and the team:
“A last-second winning shot is the result of years of labor and team spirit. Togg is the result of the same long-term effort. We are proud to strengthen our bond with the national jersey.”