The Africa Cup of Nations (AFCON) has reached a new economic milestone, reporting a revenue increase of over 90% compared to previous editions.

As the tournament concludes with the final in Rabat, Morocco, the Confederation of African Football (CAF) confirmed that a broader commercial strategy has transformed the competition’s financial scale.

Key Highlights:

• Sponsorship Growth: The number of official sponsors has expanded to 23, driving a significant portion of the growth.
• Market Expansion: New revenue streams have been secured by tapping into Asian markets and integrating digital assets like eSports into the commercial portfolio.
• Media Value: CAF reported a substantial rise in the valuation of media rights, reflecting the tournament’s growing global appeal.

While specific figures were not disclosed, the 2026 edition marks a definitive shift from a regional tournament to a global commercial powerhouse.