Fashion and sports brand Oysho has announced the launch of the Oysho Padel Cup, an international amateur padel competition aimed at strengthening its presence in women’s padel.
Tournament format and cities
The circuit will run from April to July, hosting events across major cities including Barcelona, Madrid, Paris, London, and Mexico City. Each stop will take place at club facilities partnered with the brand.
Winning pairs at each location will qualify for the final stage, which will be held in Milan from October 16–18.
Finals alongside Premier Padel
The final will coincide with the professional Oysho Milano Premier Padel P1 event, giving amateur players the opportunity to compete in a professional tournament environment at the Allianz Cloud.
Expanding investment in padel
Oysho continues to expand its investment in padel, particularly in the women’s game, sponsoring professional players and strengthening its presence in major tournaments.
The brand also maintains partnerships in digital and retail ecosystems to support the growth of the sport across multiple markets.
Growing global strategy
This new amateur circuit complements Oysho’s broader strategy to develop padel at both grassroots and professional levels, reinforcing its role as a key player in the sport’s rapid international growth.