M&C Saatchi Appointed as U.S. Soccer’s Strategic Marketing Agency
M&C Saatchi Appointed as U.S. Soccer’s Strategic Marketing Agency CHICAGO — The U.S. Soccer Federation has officially appointed the international marketing agency M&C Saatchi North America as its new strategic integrated marketing agency. This partnership arrives as the governing body ramps up commercial and brand-building efforts in the final lead-up to the 2026 FIFA World…