From Tatami to Ring: How Under Armour Backed Jade Jones’ Bold Boxing Pivot
Double Olympic taekwondo champion Jade Jones made an emphatic statement in her professional boxing debut, securing a second-round knockout over Egypt Criss in Derby. Yet the bout was about more than a knockout—it validated a bold gamble, not only for Jones but for her sponsor, Under Armour. When Jones announced her retirement from taekwondo on…