Yandex Scores Major Sponsorship Deal with Uzbekistan’s Proliga and Super League
In a move that signals a digital transformation for Central Asian football, ridesharing and tech giant Yandex Uzbekistan has entered a broad cooperation agreement with the Professional Football League of Uzbekistan (PFL). Title Sponsorship and Digital Integration Under the new deal, Yandex officially becomes the title sponsor of the Proliga and a key partner for…