Neymar Jr. Ahead of World Cup: A Brand That Weathered Every Storm
With less than two months until the FIFA World Cup 2026 kicks off on May 19, the media noise surrounding Neymar Jr contrasts sharply with the hard numbers of his brand value. The latest CelebScore from IBOPE Repucom isolates perception from opinion, proving that Neymar’s image remains structurally resilient in Brazil, crisis or not. Cultural…
