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Pharrell Williams designs Louis Vuitton collection for Real Madrid

Louis Vuitton has unveiled a new collection for Real Madrid players, marking the second season of its partnership with the Spanish club. Designed by the luxury house’s menswear studio under the direction of Pharrell Williams, the collection features formalwear and travel clothing created specifically for the club’s players.

Inspired by Louis Vuitton’s travel heritage

The French luxury brand drew on its heritage and its iconic travel trunks to develop the collection. Designed for the team’s trips, the pieces reflect Louis Vuitton’s Art of Travel philosophy while incorporating Real Madrid’s identity.

Embroidered club crests and the brand’s Monogram patterns bring together the worlds of luxury fashion and elite sport. The items are exclusive to the players and will not be available for retail purchase.

Partnership launched in 2025

Louis Vuitton became an official partner of Real Madrid in 2025. From the outset, the agreement covered the club’s men’s and women’s football teams, as well as its men’s basketball team.

The partnership included bespoke wardrobes and luggage collections tailored to the needs of the different teams and their travel requirements.