FC Barcelona and Catalan logistics company Serveto have agreed to extend their commercial partnership until June 2027, continuing a collaboration that has become a longstanding part of the club’s professional sports structure.
Under the renewed agreement, Serveto will remain an official partner of FC Barcelona’s basketball, handball, futsal, and roller hockey teams, reinforcing its visibility across the club’s indoor sports portfolio.
The relationship between the two organisations began in 2013, when Serveto first joined the club as its Logistics Partner. Over the years, the partnership has expanded into a broader sponsorship agreement covering multiple professional sections, highlighting the shared ambition of both parties to strengthen their presence within the evolving sports business industry.
Founded in 1955 in Camarasa, Lleida, Serveto has developed into a major player in European transport and storage services. Through its association with FC Barcelona, the company aims to further position itself as a leader in high-quality logistics solutions while promoting its focus on technological innovation, operational efficiency, and customer service excellence.
As part of the extended agreement, Serveto will continue to benefit from a range of commercial and marketing assets designed to increase brand exposure and engagement opportunities.
The company will maintain LED advertising visibility inside the Palau Blaugrana during official matches, while also securing corporate hospitality rights for hosting clients, business partners, and stakeholders at club events. In addition, Serveto will retain access to exclusive fan and partner activations, including player meet-and-greet experiences involving Barça’s professional indoor sports teams.