DAZN has partnered with TotalEnergies to launch a combined subscription product in Spain that integrates household energy supply with sports streaming services.
The new offering, called the “DAZN TotalEnergies Plan”, allows customers to combine TotalEnergies’ fixed-price electricity tariffs with access to DAZN’s sports content packages, including football, motorsport and premium subscriptions.
Through the bundle, users will gain access to competitions such as 2026 FIFA World Cup, La Liga, Formula One and MotoGP, while also managing electricity and optional gas services under a single commercial package.
The agreement reflects a broader trend of cross-industry partnerships in the streaming and utilities sectors, where companies are increasingly bundling entertainment services with essential household products to improve customer retention and differentiate subscription offerings.
Customers will also have the option to add TotalEnergies’ “Facilita” home maintenance service, covering repairs and maintenance related to electricity, gas systems, boilers, appliances and air conditioning systems.
Rosario Cepero, managing director of TotalEnergies’ residential electricity and gas business in Spain, said the partnership aims to generate additional value for customers by combining energy savings with entertainment access.
Meanwhile, Enrique de Porres, senior vice president of marketing and subscriptions at DAZN Spain, described the collaboration as an innovative commercial alliance that will help the platform reach new households and audiences in the Spanish market.
The launch also highlights DAZN’s continued push to diversify its distribution strategy beyond traditional standalone streaming subscriptions as competition intensifies across the European sports media landscape.