RCD Mallorca has launched a new fan experience concept at its stadium, the Estadi Mallorca Son Moix, with the unveiling of the ESA Mallorca Football Park.
A new fan engagement space
The initiative aims to extend the matchday experience beyond football, combining sport, technology, and entertainment for fans of all ages.
Located in the south stand area of Son Moix, the facility is designed to become a year-round attraction for supporters and the wider community.
Key features of the park
The park includes a central multi-purpose pitch for small-sided games and challenges, alongside interactive elements such as a robotic goalkeeper that tests players’ shooting accuracy.
These features are intended to create a fun, competitive environment while encouraging participation and engagement with the sport.
Club vision and community focus
Club executives emphasized that the project reflects Mallorca’s broader vision of innovation and fan engagement.
The Football Park is designed not only as a recreational space but also as a hub that connects the club more closely with its supporters and the local community throughout the year.