The PGA Tour has laid off 56 employees—approximately 4% of its total workforce—in a fresh round of cost-cutting measures aimed at streamlining operations and accelerating its transition to a for-profit model.
CEO Brian Rolapp confirmed the decision in an internal memo, noting that the cuts followed a strategic review conducted by FTI Consulting. In addition to the layoffs, the Tour will eliminate 73 unfilled positions as part of a broader effort to improve agility and decision-making.
The move comes amid the evolution of PGA Tour Enterprises, launched in 2024 with backing from Strategic Sports Group, which invested $1.5 billion into the circuit. The initiative marked a major structural shift, allowing players to hold equity while prioritizing revenue growth.
Further cost-saving steps include the decision to drop the season-opening Hawaii swing—traditionally featuring events in Maui and Oahu—to reduce logistical expenses.
Despite the reductions, Rolapp emphasized that hiring will continue in key strategic areas. He is expected to outline the Tour’s future direction in an all-staff meeting next week, as leadership works alongside players and board members to reshape the competitive and commercial framework of the sport.