Following the conclusion of the 2025-2026 season, the estimated distribution of broadcasting revenues among the 20 Serie A clubs has been revealed. According to calculations by Italian sports business outlet Calcio e Finanza—based on the specific criteria set by Italy’s sports audiovisual law—Serie A is set to distribute a total of €887 million (nearly €900 million) this season. While this represents a slight decline from the flat €900 million distributed in the 2024-2025 campaign, it demonstrates the league’s sustained financial powerhouse status.
Scudetto champions Inter Milan lead the financial standings, pocketing the largest share of television revenue at €81.9 million. Their city rivals, AC Milan, follow in second place with €71.5 million. Despite finishing fifth in the league standings, SSC Napoli locked down the third spot on the podium with €67 million, heavily boosted by historical results and high viewership metrics.
Rounding out the top five are AS Roma in fourth with €64.5 million, and Juventus in fifth with just over €63 million. Collectively, the top four earners absorb roughly 32% of the entire pool (over €285 million). In stark contrast, the bottom five clubs (Cagliari, Sassuolo, Parma, Cremonese, and Pisa) will take home a combined total of just over €140 million.
Per Italian regulations, the distribution model relies on a highly structured multi-tiered formula:
- 50% Equal Split: €443.5 million is divided equally among all 20 competing clubs.
- 11.2% Current Season Finish: Based on final league table positions (€99.3 million).
- 2.8% Match Points: Allocated based on the total points earned throughout the season (€24.8 million).
- 9.33% Five-Year Historical Performance: Based on league finishes over the preceding five seasons (€82.8 million).
- 4.67% Legacy Historical Success: Recognizing the historical weight and trophies of individual clubs (€41.4 million).
- 1.1% Youth Development Minutes: Rewarding clubs that actively provide playing time to young domestic talents (€9.8 million).
- 12.54% Matchday Attendance: Based on stadium attendance figures tracking the last three years (€11.2 million).
- 8.36% Television Viewership: Determined by media ratings and live broadcast audiences (€74.1 million).
While clubs await official validation of these figures, Serie A executives are already mapping out a transformative long-term commercial strategy. The league is currently exploring plans to sell a 49.9% minority stake in its international media rights arm to prominent global investment funds.
With heavyweights like Apollo Global Management, Ares Management, Advent, Bain Capital, Sixth Street, and Apax Partners in the mix, this multi-year institutional partnership aims to double the league’s international TV revenues from the current €250 million per season to a projected €500 million annually.