Bahia Signs Three-Year Sponsorship Deal with BYD, Expanding Global Brand Presence
Brazilian club Bahia has signed a three-year sponsorship agreement with Chinese electric vehicle giant BYD, strengthening both its commercial strategy and international partnerships. The deal, announced on March 22, aligns with BYD’s expanding investments in Brazil, particularly its manufacturing operations in the state of Bahia. The company’s logo will now feature on the shoulder area…
