Norwegian Football Rights Hit Record in New Five-Year Deal
Norwegian football’s steady commercial climb has translated into a new domestic rights benchmark, with broadcasters committing record fees for the 2029–2034 cycle. Commercial broadcaster TV 2, alongside Amedia and Schibsted, has secured a wide-ranging package covering the men’s Eliteserien, women’s Toppserien, and multiple lower divisions across both pyramids. The headline number: NOK820 million ($87.8 million)…