MARKETING | TECHNOLOGY | TREND
Serie A Approves Strategic Acquisition of Fantacalcio to Expand Gaming Business
In a significant move to diversify its commercial interests, Serie A has approved the acquisition of a 51% controlling stake in Fantacalcio, Italy’s premier fantasy soccer platform. The deal, valued at €18 million ($21.3 million), gives the league a firm foothold in the rapidly growing digital gaming and fan engagement market. The investment values Fantacalcio…
