The British Grand Prix weekend at Silverstone has set a new Formula 1 attendance record, attracting a total of 564,000 spectators between July 3 and July 5. The figure surpasses the previous benchmark established by the 1995 Australian Grand Prix, which drew approximately 520,000 fans. Silverstone’s continued growth has cemented the event as one of…
Formula 1 is set to replace its traditional drivers’ parade with a unique spectacle at the British Grand Prix, as all 22 drivers will take to the track in fully functional Lego go-karts on Sunday. The initiative follows the enormous success of the full-sized Lego Formula 1 cars showcased at last year’s Miami Grand Prix,…
Flexjet has signed a multi-year global partnership with Formula 1, becoming the championship’s Official Private Aviation Provider. The agreement will officially launch at the British Grand Prix at Silverstone, scheduled to take place from 3 to 5 July 2026. The partnership is aimed at serving VIP guests, executives, teams and high-profile attendees travelling throughout Formula…
Apple will make the upcoming Formula One Austrian Grand Prix available free of charge to viewers in the United States as part of its efforts to attract new fans to the championship. Anyone in the US with an Apple ID who downloads the Apple TV app will be able to watch the entire race weekend…
Formula 1 has confirmed a significant milestone in its corporate sustainability race, reducing its overall carbon footprint by 35% as it remains on track to hit its net-zero target by 2030. Measured against a strict baseline first established in 2018, the latest Impact Report highlights massive emissions cutbacks executed across the sport’s high-stakes freight, logistics,…
Formula 1 has locked in a long-term global strategic partnership with live-entertainment technology platform Fever to completely revamp its worldwide ticketing ecosystem. Under the five-year agreement, which officially commences for the 2027 season and beyond, Fever joins the motorsport giant’s commercial portfolio as an Official Supplier. Harmonizing Global Ticket Distribution As international demand for live…
Formula 1 has confirmed that the Las Vegas Grand Prix will remain on the calendar until 2037, following a new long-term agreement with local authorities and race organisers. The ten-year extension ensures that one of the sport’s most high-profile street races will continue to be a cornerstone of F1’s growing presence in the United States….
Formula 1 has partnered with Hasbro to release a special edition of Monopoly inspired by the world of Formula 1 racing. Announced on May 20, 2026, the new product titled Monopoly Formula 1 Edition integrates key elements from the championship, including race circuits, teams, and a themed “Monopoly Grand Prix” experience. Players will choose a…
Formula 1 has reported a major financial surge in the first quarter of 2026, with revenue climbing 53% year-over-year to a record US$617 million. The figure surpasses the previous Q1 high of US$553 million set in 2024 and highlights the continued commercial expansion of the championship despite concerns surrounding the on-track product and calendar disruptions….
European pay-TV giant Sky has strengthened its long-standing partnership with Formula 1 by extending its broadcasting rights in the UK, Ireland, and Italy for the next decade. Under the new agreements, Sky will remain the primary broadcaster of Formula 1 in Italy through the 2032 season, and in the UK and Ireland until the end…
