A new era for motorcycle racing has officially begun as Dorna Sports formally changes its name to MotoGP Sport Entertainment SL. The rebranding follows the completion of Liberty Media’s acquisition of the promoter, marking the end of the iconic “Dorna” name after more than three decades in the industry. Liberty Media finalized the $3.1 billion…
The transformation of the MotoGP grid is officially underway. The Ikon Capital investment group has completed its acquisition of the Tech3 racing team, finalizing a high-profile ownership consortium that now includes Bolt Ventures (David Blitzer’s family office) and Main Street Advisors (MSA). A Powerhouse Ownership Group Taking the reins from long-time owner Herve Poncharal, the…
DAZN has officially launched its commercial roadmap for the 2026 Formula 1 and MotoGP seasons in Spain. As the exclusive broadcaster for both premier motorsport competitions, the platform is offering brands a high-tech entry point into an audience that continues to show record-breaking engagement. Beyond Traditional Spots: Interactive Fan Engagement For the 2026 season, DAZN…
Tech3, the long-standing French MotoGP outfit, has officially entered a new era. A high-profile consortium led by IKON Capital has finalized a $50 million acquisition of the team, bringing in heavyweights from the American sports investment world and Formula 1. The deal, which closed in January 2026, marks the first major team transaction since Liberty…
