Cristiano Ronaldo continues to build an impressive business portfolio alongside his football career, with two companies linked to the Portuguese star generating combined annual revenues of close to $100 million. One of Ronaldo’s most significant business ventures is Pestana CR7 Hotels, a hotel chain developed in partnership with Portugal’s Pestana Group. The business is estimated…
Portugal’s dramatic 2-1 victory over Croatia at the 2026 World Cup has reignited debate over technology in football after the rarely used “Snicko” system was decisive in overturning a last-gasp Croatian equaliser. Deep into stoppage time in Toronto, Croatia believed they had forced extra time when defender Joško Gvardiol found the net. However, VAR intervened…
Corporate wellbeing platform Wellhub and Erakulis, the wellness app founded by Cristiano Ronaldo, are joining forces to launch “Team Wellbeing,” an initiative designed to encourage healthy habits in the workplace. The program builds on their September 2025 partnership and introduces a structured habit-based system. Employees who activate the Erakulis app will receive an exclusive Cristiano…
Cristiano Ronaldo has unveiled a new commercial partnership with technology and home appliance brand Dreame through a social media post that quickly gained widespread attention. In his announcement, the Portuguese star used the phrase “The future is here,” revealing his role as a global ambassador for Dreame. Ronaldo also reinforced the campaign message with slogans…
The 2026 edition of Forbes’ annual ranking of the world’s highest-paid athletes confirms another dominant year for veteran global superstars, with total earnings across the top 10 reaching approximately $1.4 billion. At the top once again is Cristiano Ronaldo, who remains the highest-paid athlete in the world for the fourth consecutive year and the sixth…
Cristiano Ronaldo has acquired a stake in Brazilian streaming platform LiveModeTV as part of his growing push into digital media and sports broadcasting ahead of the 2026 World Cup. LiveModeTV is linked to Brazil’s popular sports broadcaster CazéTV and focuses on live sports content distributed through digital platforms. “The mission is to put sports out…
Cristiano Ronaldo and Lionel Messi have recently lost millions of Instagram followers, but the reason is not a decline in popularity. Instead, the drop appears to be linked to a major fake-account purge carried out by Meta. The company behind Instagram reportedly launched an aggressive cleanup targeting bots and inactive accounts. In just a few…
UFC Gym is set to launch operations in Spain after rebranding six existing clubs previously operated under CR7 Fitness by Crunch, effectively ending the joint venture between Cristiano Ronaldo and Crunch Fitness. The transition marks a strategic shift led by New Evolution Ventures, which oversees both brands, as it pivots from a low-cost hybrid model…
LEGO has launched a new “LEGO Editions†collection featuring some of football’s biggest stars, turning Lionel Messi, Cristiano Ronaldo, Kylian Mbappé and VinÃcius Júnior into minifigure form for the first time. Released ahead of the 2026 FIFA World Cup, the collection combines football culture with creativity, offering fans a new way to connect with the…
January 20, 2026 – For the third consecutive year, Cristiano Ronaldo has secured his position as the world’s highest-paid athlete, amassing a staggering $260 million in 2025. The Portuguese icon continues to sit above the globe’s most recognized stars, following a lucrative contract renewal with Al-Nassr. The Road to $260 Million Ronaldo’s record-breaking earnings are…
