The iconic Santiago Bernabéu Stadium has undergone a striking transformation, temporarily swapping football for tennis as it serves as a unique training venue during the Mutua Madrid Open. Home to Real Madrid, the stadium replaced its traditional pitch with a clay surface, creating a practice court for players competing in the Masters 1000 event. The…
FIA, Liberty Media and the 11 teams of Formula 1 are discussing the potential return of the Bahrain Grand Prix to the 2026 calendar after it was previously canceled due to regional conflict. According to sources familiar with the talks, the race could be rescheduled for October 4, fitting between the Azerbaijan Grand Prix (September…
Coppa Italia TV ratings drop 17% year-on-year as lack of marquee clashes hurts viewership Mediaset has recorded just under 3 million average viewers for Coppa Italia matches from the round of 16 onwards, marking a sharp decline compared to last season. According to data from this season, average audience figures are down 17% compared to…
City officials in Toronto are moving to make the FIFA World Cup 2026 Fan Fest largely free to attend, following public backlash over initial plans to charge entry. In the city’s original World Cup bid, the Fan Fest — set to take place at Fort York and the The Bentway — was positioned as a…
The FIBA has confirmed the hosts for its next flagship global tournaments, awarding the 2030 Women’s Basketball World Cup to Japan and the 2031 Men’s Basketball World Cup to France. The decisions reflect FIBA’s continued strategy of rotating major events across established basketball markets with strong infrastructure and fan bases. Japan will stage the women’s…
With just 50 days remaining until kickoff, FIFA has launched a final ticket sales phase for the 2026 World Cup, putting all remaining inventory back on the market. The governing body confirmed that more than 5 million tickets have already been sold, out of a total supply of approximately 6.5 million for the expanded 48-team…
The NFL has signed a new multi-year agreement with Fanatics, making the company its official retail operations partner across the league’s biggest global events. The deal covers flagship properties including the Super Bowl, NFL Draft, Kickoff, International Games, Pro Bowl, Scouting Combine, and other major activations such as the upcoming game in Paris. Under the…
UFC has signed a multi-year agreement to continue hosting events in Baku, extending its presence in the country until 2028. Under the deal with Azerbaijan’s Ministry of Youth and Sports and Baku City Circuit Operations Company, the UFC will stage one Fight Night event per year in the city. The next event is scheduled for…
French Open will not expand its use of backstage cameras despite growing pressure from broadcasters to increase behind-the-scenes access, tournament director Amélie Mauresmo has confirmed. The Grand Slam will maintain designated camera-free zones, prioritising player privacy as concerns rise across professional tennis about constant off-court filming. “We really want to maintain respect for the players’…
FIFA’s official hospitality provider On Location is extending its commercial footprint in West Africa ahead of the 2026 FIFA World Cup, deepening its partnership with Integral. Under the expanded agreement, Integral has been appointed as a referral agent across Ghana, Ivory Coast and Senegal—all of whom have qualified for the tournament. The company previously served…
